I’m Karen Cutler
Integrator + Online Business Manager
Helping Online Business Owners Get Back to Doing the Work They Love
Let’s Grow Your Business. Together.
I have provided Online Business Management (OBM) and Marketing Consulting since 2016, and over the years have helped many great people grow their small businesses, move towards their goals and improve their systems and online presence, and I can do the same for you.
Are you ready to get back to growing your business, doing the work you love, being in the visionary role for your business and fulfilling the reasons you even started a business?
It might not seem feasible if you are stuck overseeing all of the day-to-day activities, trying to create content, delivering products for and services to clients and managing a team to help you get it all done.
An Online Business Manager (OBM) will work in your business to help you scale on your journey from 6 to 7+ figures with the assistance of a team, systems and processes.
Does this sound like you?
If you are wanting to help more people, make a bigger impact, and make more money then your business has to scale.
Can you do that alone?
Or are you ready for someone to help?
You will need someone who understands your big picture, can manage your online business operations, and knows the strategies and challenges of an online business.
You need an Online Business Manager (OBM).
You are the bottleneck in your business.
You are frazzled with planning, managing team members, learning and implementing marketing strategies and tools, budgeting and project management.
Your business is growing but your free time isn’t.
You are turning away opportunities because you are so busy.
You are personally still doing the same things you were doing when you started your business. Updating your own website. Answering customer emails. Sending out email broadcasts.
You aren’t loving having to manage a team. Answering questions and requests all day. Following up on tasks. Enforcing deadlines.
You don’t have time to work on new ideas for the business.
You are stuck at six figures of revenue and can’t seem to push past.
With an online business manager working “in” your business,
there is one simple goal – free yourself up to grow the business.
When you work with Uplevel OBM you’ll get:
goal setting discussions + KPI definition
team member onboarding + team management
workflow analysis + funnel audits
launch planning + management
systems building + automation
day to day operations + project management
standard operating procedure creation
metrics monitoring and analysis
What systems and projects will help scale your business?
Sales Funnel Audit + Optimization
Evaluate your sales funnel to look for missed opportunities, propose adjustments to your offers and upsells, and appropriately implement automation.
Affiliate Programs + Joint Venture Partnerships
Create and manage an affiliate program/JV partners to promote your successful lead magnets and offers. Establish an engagement strategy to support affiliates’ marketing efforts and educate them on products and services.
Content Planning + Distribution
Review existing content and keyword strategy. Determine pillar content to establish/maintain you as an authority in your niche. Create a 90-day plan to batch create, package, and distribute content as a podcast, blog, and posts to key social platforms.
Website Review + User Journey Analysis
Appraise user experience, SEO, branding, and customer journey on your website. Update lead magnets, H1 and H2 headlines for keywords, current testimonials/reviews.
Reputation Management + Testimonial Database
Inspect and adjust workflow to include a request for a testimonial/review from clients. Create automation to follow-up with multi-touch points post-sale. Update website, social media profiles, and social media posts to include current and relevant testimonials.
Team Member Onboarding + SOPs
Establish an onboarding system to easily, efficiently, and consistently welcome, educate and acclimate a new team member to the business. Build automation to deliver new employee documents. The creation of standard operating procedures for business tasks will enable a new employee to quickly take ownership.
About Karen
Uplevel OBM founder + certified OBM + master implementer + problem solver + growth minded + results driven
Karen Cutler is a “master implementer” and has worked for various digital marketing agencies, as a member of online business teams, and in her own agency and online e-commerce businesses. With the experience from these roles, a certification in online business management and ongoing personal and professional development work, she easily steps into the role of managing “all the things” for an online business.
Testimonials
“Working with Karen has been effective, efficient, and easy. I initially contracted with her to do email marketing. She jumped in right away, managing multiple email campaigns for our varied audiences. Because of this early success, which resulted in quantifiable sales growth, her role expanded. Together, we rapidly test sales strategies to grew revenue with a focus on relationship development over time, consistent with our brand philosophy. She’s a valued partner—knowing what is needed, suggesting improvements, discussing options, and then making it happen.”
~ Megan McDonough, CEO, Wholebeing Institute
“Karen is a consummate professional. She is indefatigable, always positive in any approach to any complexities, and filled with out of the box, but grounded ideas on how to make any event or product more successful. We cannot recommend her highly enough. Karen is indispensable to our team and a joy to work with.”
~ Jill Angelo and Andrew Harvey, author
Online Business Management Resources
5 Signs That It’s Time to Hire an OBM
An OBM works IN your business with you
